Fast Company takes a deep dive on beef production and consumption in the U.S., considering its impact on greenhouse gas emissions. Their reporting includes extensive interview quotes from Timothy Searchinger, C-PREE Research Scholar.

"As people cut back on their red meat consumption, the U.S. beef industry is trying to counteract the narrative that cows are bad for the environment by saying it’s making major strides (true) and that it’s not actually emitting that much (less true)." Continue reading the full story on FastCompany.